New(ish) Force India…

You have to be a bit eagle-eyed to spot it, but there is a bit of a difference between this year’s car and last…

Aside from a bit of sponsor-shuffling (and the addition of Reebok to the rear-wing endplate [EDIT: except of course, as has been pointed out, that was added partway through last season!]), if you compare it to last year there’s a slight change in the layout of the orange and green – with a smarter, curved shape – on the side of the nosecone. Can’t argue with what they’ve done here, though – as I mentioned in my pre-launch speculation, the team have hit on a distinctive visual identity that clearly marks out what they’re all about (and, perhaps against expectations, the colours don’t look at all bad together), so expect to see evolutions of this design (and they are at least making tweaks to it, which is something) for a while to come.

So that’s nine down, and only four to go! With Red Bull launching a car that will almost certainly follow their standard livery tomorrow, we’ll just be left with three out of the four new teams to launch (although we’re still not even sure of the identities of all of those three, with the apparently-increasing possibility that Stefan GP will take the place of Campos Meta). Which are you most excited about (I personally can’t wait to see the Lotus)? Which has been your favourite 2010 livery so far?

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3 Responses to New(ish) Force India…

  1. Ed says:

    Reebok was on the car last year, starting in Malaysia. Possibly the most interesting thing about this car is the lack of non-Mallya companies/brands on the car. When you take these (Kingfisher, Whyte & Mackay, Royal Challenge, Signature) off the car, they have quite a small sponsor portfolio.

    Anyway, Renault and Virgin are my favourite liveries so far, and I agree, Lotus is also the launch that I have the most anticipation for.

  2. Peter Tabmow says:

    Best so far: Renault – but it really needed at the very least white rather than red wing endplates to qualify as a proper revival of their 70s/80s look

    Worst so far: Mercedes – a golden (or silver, I guess) opportunity royally fumbled

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